The year: pixelation, combination of geometric and organic shapes, moving collages, surrealism and use of striking “branding” will be the main trends of 2024.
Looking ahead to next year, Canva, the visual communication platform, has presented its “2024 Design Trends” report, in which it reveals the five trends that will dominate graphic design and visual communication next year.
The report they have presented from the platform has been based on various parameters such as the performance of the contents of the Canva library during this last year and the search trends of the 170 million users that the platform brings together around the world, in addition from expert opinion from Canva’s internal design team.
In this way, it is stated that 2024 is dominated by pixels, vibrant colors, ethereal shapes, animations and surreal elements. Likewise, positivity, color and experimentation will be present in style next year.
Top five design trends in 2024
Anyone who accesses the design platform will have the ability to easily use the tools that the platform offers and implement the following trends in their designs thanks to its libraries of templates and elements to stay ahead:
- Pixelation: This graphic design trend, which is based on precise yet playful expression, has grown on Canva by 179% this year. Pixelation takes inspiration from classic 8-bit video games and animations to evoke those feelings of comfort and nostalgia. In this way, elements with grids, block fonts and pixel art are presented as tools that fit perfectly with this trend.
- Combination of geometric and organic shapes: This trend comes in a simple, expressive and abstract way, related to a professional but lively environment. It can be seen in “blob” art or in the fluid forms of murals, as well as in youth brands that come with the purpose of conquering consumers.
- Collage in motion: If anything has been learned from this past 2023, it is that movement manages to captivate the public in a successful way, being a particularly striking trend. Thus, the moving collage trend promises to be one of the most attention-grabbing trends of 2024, inspired by the culture of fanzines, handmade scrapbooks, and everyone’s collages.
- Surrealism: A trend that is inspired by the artistic movement of the 20th century, returns for 2024 with the intention of challenging the way we see the world, through fantastic art and ethereal designs.
- Eye-catching “Branding”: Bright, bright colors will not abandon us in 2024. Brands will bet on a palette of cheerful and fluorescent colors with rounded style fonts, seeking a generational change that works to channel positivity, fun and optimism. In fact, it is a trend that has already begun to emerge, seeing that searches for terms like “live” or “animated” have grown by 32,000% this year in Canva.
